Mandinga
Raidol is a non-binary singer from the Amazon who produces pop music extremely influenced by the cultural rhythms of northern Brazil. His debut album shows the desire to talk about his homeland, identity, religious syncretism and all the issues that involve a young queer person inserted in the socio-cultural reality of a metropolis in the Amazon.
Mandinga is a word that means request, prayer, what we can do to achieve what we want. The album cover, in turn, is about ritualism, a moment of faith, belief and surrender. Photography was the main element of the album’s communication, but how the typography would act on this cover was decisive for understanding what we were talking about: smoke as an element of religious practice and the text that is formed from the act.
Along with the album, a short film was produced told through the timeline of the album’s songs, which works as a soundtrack, the story of a young man living between religion and exploring his sexuality.
Client
Raidol
Role
Graphic Design
Year
2022
Press
Team
Creative Direction:
Raidol, Vinny Araújo
Art Direction:
Vinny Araújo
Design:
Rafaela de Prada
Photo:
Duda Santana