








Although June 28 is LGBTQIAP+ Pride Day, the cause goes beyond a single date. That’s why we created #PrideEveryDay with Quem Disse Berenice: a calendar developed in partnership with various LGBTQIAP+ people, highlighting important dates of the community to remind everyone that every day is a day of pride and to promote inclusion and representation throughout the year, not just in June.
The calendar will be sold, and all the money raised will be donated to projects within the community itself. Additionally, the brand aims to promote inclusion, support the community, and encourage education and awareness.
Embora 28 de junho seja o Dia do Orgulho LGBTQIAP+, a causa vai além de uma única data. Por isso, criamos #OrgulhoTodoDia com a Quem Disse Berenice: um calendário desenvolvido em parceria com diversas pessoas LGBTQIAP+, destacando datas importantes da comunidade para lembrar que todo dia é dia de orgulho e promover inclusão e representatividade ao longo do ano, não apenas em junho.
O calendário será vendido, e todo o valor arrecadado será destinado a projetos da própria comunidade. Além disso, a marca busca promover inclusão, apoiar a comunidade e incentivar educação e conscientização.
Agency:
SOKO.CX
Creative Direction:
Isabela Marangoni
Head of Design:
Roma Martins
Art Direction:
Rafaela de Prada, Lucas Andrade, Lucas Ramos
Graphic Design:
Gabriel Gahesa
Making of Photos:
Roma Martins
Although June 28 is LGBTQIAP+ Pride Day, the cause goes beyond a single date. That’s why we created #PrideEveryDay with Quem Disse Berenice: a calendar developed in partnership with various LGBTQIAP+ people, highlighting important dates of the community to remind everyone that every day is a day of pride and to promote inclusion and representation throughout the year, not just in June.
The calendar will be sold, and all the money raised will be donated to projects within the community itself. Additionally, the brand aims to promote inclusion, support the community, and encourage education and awareness.
Quem Disse Berenice
Art Direction
Graphic Design
2021
Agency:
SOKO.CX
Creative Direction:
Isabela Marangoni
Head of Design:
Roma Martins
Art Direction:
Rafaela de Prada, Lucas Andrade, Lucas Ramos
Graphic Design:
Gabriel Gahesa
Making of Photos:
Roma Martins